Preview Mode Links will not work in preview mode

Google Ads Strategy with Kyle Sulerud

Aug 24, 2020

In this episode, Kyle answers the questions:

  • What is Google’s take on double serving ads?
  • Why do companies run double-serving ads despite the high cost of advertising?
  • How do you go up against someone who is running three different ads against your single ad?

Read the blog here:

Aug 17, 2020

In this episode, Kyle answers the following questions:

  • Can a budget of $10 per day still work if the competition is high?
  • Can you get cheaper traffic by using a bunch of long-tail keywords?
  • Should you really just depend on paid traffic even if you have a low budget?
  • Why do some keywords cost more than the others?


Aug 10, 2020

In this episode, Kyle answers the questions:

  • Is there a way to find and use keywords with search intent if nobody is searching for it?
  • At what instance is Google Search Ads not good to use?
  • When is it more beneficial to use Display Ads, Youtube Ads, and Facebook Ads?

Read the blog:

Aug 3, 2020

In this episode, Kyle aims to wipe out the confusion in the conversion tracking set up in Google Ads.  He answers the question 'What is the best approach for tracking lead conversions from a 'Thank You' page?'.

Read the blog here: