Jan 27, 2020
In this episode, Kyle answers the questions:
- Is Google’s forecasting tool accurate with its forecasts?
- Is it okay to lose money on the first transaction?
- How can you calculate the actual lifetime average profit of a lead or customer?
Episode notes and transcript:
Jan 23, 2020
In this episode, Kyle interviews the owner and founder of LimoMarketer.com, Mark Petree. He shares the story of how he got started with Google ads and talks about the fundamentals of Google ads for Limo companies. He also reveals what his most valuable asset is in his business.
Episode notes and transcript:
Jan 20, 2020
In this episode, Kyle answers the question:
How can exact match negative keywords help save advertising costs run by B2B types of businesses?
Jan 16, 2020
Kyle answers the questions:
- What’s the best way to send leads to clients that you’re running Google Ads for?
- Is it okay to gather leads before sending them to clients?
- What’s helpful software that can send alerts right away to the clients’ phone as soon as a lead fills in an opt-in form?
- Are CRMs helpful in...
Jan 13, 2020
Kyle answers the questions:
- Why are conversions low even if there’s a good clickthrough rate?
- Why is it important to set conversion tracking for every campaign?
- What are examples of high-intent keywords?
- What are some ways to capture leads for businesses?
- Is a retargeting campaign important when running...