Sep 21, 2020
In this episode, Kyle answers the questions:
- If you have a very limited budget, does it make sense to not
bid in the top spot or two for a search ad?
- Will clicks from the lower position convert better?
- Should you aim for the top position at all times?
- What does it mean when you're losing clicks due to budget?
- What does it mean when you're losing clicks due to rank?
Check out the blog here: