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Google Ads Strategy with Kyle Sulerud


Oct 28, 2019

Kyle answers the questions:

  • What is the first step to take when calculating a budget for Google Ads?
  • Do you need to consider net profit, revenue, gross sales, cost of goods before calculating the budget for Google Ads?
  • What is the ultimate goal when deciding on a budget for Google Ads?
  • Are certain types of traffic going to convert better than others?
  • Is it important to know the average cost per lead?
  • What are the essential questions to answer after knowing the average cost per lead?

Episode resources and transcript:

https://googleadsstrategy.com/how-do-you-calculate-a-proper-budget/